Principles of Marketing
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Overview
Subject area
BA
Catalog Number
1400
Course Title
Principles of Marketing
Department(s)
Description
Consideration of marketing strategy from a customer's point of view. Course deals with principles and practices of the distribution process, including product pricing, promotion, distribution channels, market research, governmental regulations.
Typically Offered
Fall, Spring
Academic Career
Undergraduate Kingsborough CC
Liberal Arts
No
Credits
Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No
Components
Name
Lecture
Hours
3
Requisites
011659
Course Schedule
Schedule
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